Plan Ahead, Stay Profitable

At  PMQ’s on April 2nd, Kemi Badenoch challenged Keir Starmer on his proposed ‘jobs tax’—an increase in employer National Insurance contributions—which could force businesses to cut wages, raise prices, or reduce staff. For business owners, this kind of uncertainty is daunting, and many are left wondering how to navigate the financial impact without harming their business.

The reality is, many businesses haven’t yet increased their prices, even as costs rise. Why?

  • Fear of losing customers.
  • Lack of confidence in their numbers.
  • Uncertainty about how much to raise prices.
  • Concerns about staying competitive.

The good news? With the right tools and strategic planning, business owners can forecast, prepare, and take proactive steps—ensuring they make data-driven decisions rather than reactive ones.

How ActionPLAN Helps You Prepare for Employment Cost Increases

1. Model the Financial Impact in Real-Time

Using ActionPLAN’s live forecasting, business owners can see exactly how changes in employment costs (or any other expenses) affect their bottom line. By adjusting key variables like wages, tax increases, and overheads, you’ll get a clear picture of potential scenarios before making decisions.

2. Create Scenario Plans for Pricing Adjustments

If increasing costs mean raising your prices, you need to know how much to increase without scaring off customers. ActionPLAN lets you:

  • Compare different pricing models
  • Forecast revenue impact at various price points
  • Ensure price increases cover costs while maintaining profitability

3. Develop a Strategy to Stay Competitive

Many business owners worry that increasing prices will drive customers away. But with coaching and strategic support, you can:

  • Identify value-added services that justify a price increase
  • Learn how to communicate price changes effectively
  • Understand customer psychology and retention strategies

4. Ensure Cash Flow Resilience

With rising employment costs, cash flow management is more critical than ever. ActionPLAN helps you:

  • Predict cash flow gaps before they happen
  • Adjust expenses and revenue forecasts to stay profitable
  •  Plan ahead for seasonal dips or unexpected expenses

5. Accountability & Strategic Adjustments

 

Even the best plan needs ongoing review and adjustment. Our coaching program includes:

  • Monthly review sessions to refine your plan as the market changes
  • Quarterly planning days to realign your strategy and stay ahead
  • Expert guidance to keep you accountable and focused on growth

 

Don’t Let Rising Costs Dictate Your Business Future

You don’t have to wait for external changes to force your hand. With ActionPLAN and structured coaching, you’ll have a proactive strategy, clarity on your numbers, and the confidence to make the right moves.

📞 Book a free 30-minute consultation to explore how this can work for your business. Let’s build a pricing strategy that keeps you profitable, competitive, and in control.